There are two forms of institutions; major and minor institutions. Major
institutions are multinational companies that have large scale awareness and
are associated with well-known and successful music artists; for example Sony
Music is a major institution that owns famous music labels such as Columbia
records.
Minor institutions are independent music companies that partner with
smaller independent record labels to help broaden their awareness in the music
industry. For example, 'Boy Better Know' is a London based independent record
label supporting artists such as Skepta and JME.
Suitable organisation to produce our band - Rough Trade Records
Rough Trade Records is in a partnership with the Beggars Group which
allows a further reach of artists due to multiple connections.
The company did, before its bankruptcy, own its own distribution arm
which established the company as being able to grow strong whilst being
independent.
The artists signed, or at one time signed, to the label are vast and
mildly successful. They tend to mostly be artists that are easily grouped into
the indie genre, such as British Sea Power and The Libertines.
Rough Trade Records is an extremely suitable organisation to work with
as the majority of artists signed to them conform to the conventions of the
indie genre, which is the exact aim of our project.
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